12 Best Hair Product Brands for Women

Crystal Arron
Is your hair in need of some extra TLC? Take a look at our curated selection of the 12 best hair product brands that will help you achieve the look and shine your hair deserves!

If you are a woman, you know very well the plentitude of options when it comes to hair care products. Go to the supermarket, and you'll find aisles upon aisles of products, all claiming to be the best for your hair — But as we all know, most of what they promise is just a marketing ploy aimed at making a sale rather than providing you with the best products for your hair. So, if you are tired of constantly picking up the wrong product for your hair, this article is for you. We've done all the research to ensure we present you with the brands that deliver on their promise. Yeah, no more false advertising! If that has you all excited, read on to find out the 12 best hair product brands for women.


Table Of Contents

1. Olaplex

Olaplex is a top brand renowned for proprietary hair treatments that repair, strengthen and protect hair from heat damage and chemical treatments. The company was launched in 2014 with game-changing technology that works on a molecular level to rebuild bonds in the hair and make it stronger, softer, and more manageable.  As of 2023, a complete range of at-home products now incorporates bond-building technology, which has inspired numerous other brands to follow suit and prioritize this reparative approach.

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2. Odele

Odele is one of the new brands that have revolutionized the women’s hair care industry. The brand offers a collection of highly effective, affordable, gender-neutral, and completely clean formulas. After looking up the top brands, Odele has come up as a top brand offering top-notch hair care products. The products are not only unique in their formulation but also come in aesthetically pleasing packaging.

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3. Oribe

As you may guess from the name, Oribe is a product of Oribe Canales - one of the world's top celebrity hairstylists. This is a brand that has a reputation for being synonymous with luxury and high-end hair care. You, therefore, don't have to worry about quality when you choose to use any of their products. Thanks to its high-performance formulas catering to a diverse range of hair textures and the iconic Oribe fragrance that is so captivating that you may not even need perfume.

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4. Living Proof

Now, this is a brand like no other - Living Proof is a product of two MIT scientists and celebrity stylists known for producing some of the best hair care products for women around the world. The brand was launched in 2005,  and since then, it has become the industry standard for luxurious, top-of-the-line haircare products. The brand has developed 20 distinct patents utilized in 50 different products, featuring exclusive ingredients and cutting-edge technologies.

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5. SheaMoisture

This brand draws inspiration from Sofi Tucker, a pioneer in the beauty industry who sold shea butter and African black soap-based products in Sierra Leone in 1912. They now offer an extensive selection of hair, body, and skincare products. The brand is renowned for its natural and organic ingredients and its commitment to empowering women of colour. So, if you are looking for a top brand for women's hair products, SheaMoisture is the perfect choice.

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6. Bounce Curl

If you like your hair curly, look no further than Bounce Curl. The brand's hair products provide a comprehensive range of benefits, such as moisturizing, enhancing elasticity, and minimizing frizz. Regardless of your curling texture or the state of your hair, Bounce Curl has something for you. Their products are made from natural ingredients and are free of sulphates, parabens, and silicones. So you don't have to worry about putting anything harsh into your hair.

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7. Ouidad

Ouidad is another top brand for those that want to make their curly hair more manageable and beautiful. The brand's products are known for their lightweight formulation, multipurpose utility, and oil-absorbing properties. Ouidad caters to a broad spectrum of hair types, ranging from loose to classic, tight, and coily, ensuring there is something for everyone. Ouidad has a long-standing reputation for creating products designed to work on all curl types, giving you styling options specific to your hair's needs.

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8. Eva NYC

As you may guess from the name, this is a New York-based hair care brand. The brand is all about providing women with high-quality hair care products that allow them to achieve their desired look and feel. Eva NYC is an excellent option for those who find hair care routines tedious since their product range is crafted to simplify the process and offers a comprehensive selection. The brand also has a line of hot tools to help you style your hair in a fraction of the time.

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9. Matrix

Are you on a budget and looking for a top brand with sulphate-free shampoo, conditioner, and styling products specifically designed for women's hair? Matrix may be the perfect fit for you! The brand has been around since  1980 and is one of the most popular and trusted haircare lines for women, with a variety of products that cater to all hair types and needs. Matrix has organized its product range into 11 distinct lines, conveniently colour-coded to distinguish between them with ease.

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10. Love Beauty And Planet

Love Beauty And Planet is a top brand for women’s hair products for good reason - they have created a line of eco-friendly, natural products that are perfect for any hair type. Most of their products are affordable compared to other brands, and they use sustainable ingredients that are good for both your hair and the environment. The products also have a unique great scent making them a favourite among women.

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11. Pattern

Pattern is a carefully crafted collection of hair products born out of the vision of Tracee Ellis Ross. It is designed to cater specifically to individuals with curly, coily, and tight textures, fulfilling their unique needs. Whatever your hair needs are,  Pattern has you covered - the product range encompasses cleansing solutions, styling products, treatments, and specialized tools and accessories uniquely crafted to cater to this particular hair type. So, if you're looking for a top brand for women's hair products, Pattern should be your go-to!

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12. Pureology

In 2001, Pureology embarked on a mission to revolutionize the haircare landscape for individuals with coloured hair, and they succeeded beyond expectations. All their products are sulphate free and formulated with natural ingredients, making them ideal for people with sensitive scalps. Although ideal for colour-treated hair, these products offer benefits that anyone can enjoy, regardless of hair type.

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Final Thoughts

And that's a wrap! Twelve of the best hair product brands for women, all with their unique benefits. Note that hair products can have varying results from person to person, so it's best to try out a few brands to determine which one works best for you. With these brands, you are guaranteed to find a product that will give you beautiful, healthy hair and thus complete your look! If you have any questions, you can always ask your local hairdresser for advice - if anything, they should be able to point you in the right direction.  

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