Best Fabric Softener (June 2023) - Rated by CherryPicks' Experts

At a Glance: Our Top Picks

Top 1

Downy Infusions Laundry Fabric Softener Liquid, Calm Scent, Lavender & Vanill...

9.8
CPR Score
Top 2

Downy Ultra Plus Laundry Fabric Softener Liquid, April Fresh Scent, 152 Total...

9.8
CPR Score
Top 3

Downy Ultra Liquid Laundry Fabric Softener, Cool Cotton Scent, 120 Total Loads

9.6
CPR Score
Tips


Our team has selected the top 29 best Fabric Softener. We found and analyzed dozens of products, analyzed & compared 184 Fabric Softener with different brands, including MRS. MEYER'S CLEAN DAY, Gain, Downy, Snuggle And unp, and analyzed 428,898 consumer reviews for House Supplies products.

* Cherrypicksreviews.com is reader-supported, Our editor review, and recommend the best products based on extensive data analysis, if you click on the product links, we may earn a commission through qualifying products purchased.

Summary of the best Fabric Softener of 2023

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Market Overview
Fabric Softener Reviewed
  • Reviews Analyzed: 428,898 Items
  • CPR Avg. Rating: 8.6 / 10
29 Products Evaluated
  • Highest Price: $30.50
  • Lowest Price: $3.99
  • Avg. Price: $16.94
  • Price Disclaimer

Top 29 Fabric Softener on Amazon (Verified You can Buy)

Downy Infusions Laundry Fabric Softener Liquid, Calm Scent, Lavender & Vanilla Bean, 166 Total Loads (Pack of 2)

Downy
1
8.252 x 6.937 x 12.626 Inches
5.82 Pounds

Ratings for Downy (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

Downy Infusions calm scent Liquid fabric enhancer transforms your laundry with the soothing scent of lavender and vanilla bean
Breathe Deep and let this relaxing, smooth scent of calm envelop you.Dye free
Show More

Downy Ultra Plus Laundry Fabric Softener Liquid, April Fresh Scent, 152 Total Loads (Pack of 2)

Downy
037000547631
8.0 x 6.252 x 13.0 Inches
4.01 Pounds

Ratings for Downy (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

Conditions to help prevent stretching, fading, and fuzz
Leaves long-lasting freshness and softens fabrics
Show More

Downy Ultra Liquid Laundry Fabric Softener, Cool Cotton Scent, 120 Total Loads

Downy
75491
5.45 x 7.37 x 11.02 Inches
6.7 pounds

Ratings for Downy (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

Downy Liquid Fabric Conditioner helps prevent stretching, fading, and fuzz
Cool Cotton is crisp and clean, leaving behind a freshly-washed scent
Show More

Snuggle SuperCare Liquid Fabric Softener, Lilies and Linen, 95 Ounce, 90 Loads

Snuggle
45844
4.41 x 8.19 x 11.0 Inches
6.77 pounds

Ratings for Snuggle (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -
Bestxbuy -

Features

Snuggle SuperCare liquid fabric softener protects colors from fading, protects against wear and tear and helps clothes hold shape.
All the Snuggly Softness and Long-Lasting Freshness you love from Snuggle.Phosphate-Free
Show More

Downy Clean Breeze Liquid Fabric Conditioner Softener, 103 Fl Oz

Downy
39685PM
2.139 x 2.8985 x 4.5009 Inches
3.329 pounds

Ratings for Downy (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

Conditions to help prevent stretching, fading, and fuzz
Leaves long-lasting freshness
Show More

Snuggle SuperCare Liquid Fabric Softener, Sea Breeze, 95 Ounce, 90 Loads

Snuggle
56554
4.41 x 8.19 x 11.0 Inches
6.1421 Pounds

Ratings for Snuggle (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

Snuggle SuperCare Liquid Fabric Softener protects colors from fading, protects against wear and tear and helps clothes hold shape.
All the Snuggly softness and long-lasting freshness you love from Snuggle.Phosphate-Free
Show More

Downy Ultra Plus Free & Gentle Laundry Fabric Softener Liquid, Concentrated, 51 oz Bottles, 2 Pack, 152 Loads Total

Downy
37000358190
8.0 x 6.252 x 13.0 Inches

Ratings for Downy (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

Conditions to help prevent stretching, fading, and fuzz
Long-lasting freshness and soft fabrics with no dyes or perfumes
Show More

Gain Laundry Fabric Softener Liquid, Original Scent, 48 loads, HE Compatible,41 Fl Oz (Pack of 4)(Packaging May Vary)

Gain
1
13.125 x 5.925 x 11.625 Inches

Ratings for Gain (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -
AlamSher -

Features

You Will Receive (4)Gain Liquid Fabric Softener, Original, 41 fl oz
INDULGENT SOFTNESS: Makes your clothes softer, decreases static and adds more amazing Gain scent
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Downy Nature Blends Laundry Fabric Softener Liquid, Honey Lavender, 44 Oz Bottles, 2 Pack, 104 Loads Total

Downy
1
8.0 x 5.75 x 12.13 Inches
5.69 pounds

Ratings for Downy (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

Downy Nature Blends Fabric Conditioner is a 70% plant-based liquid fabric softener with a touch of coconut oil. The plant-based formula helps clothes keep their natural shape
Honey Lavender is an airy, musky with fruity and floral notes
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Downy Wrinkleguard Laundry Fabric Softener Liquid, Fresh Scent, 192 Total Loads (Pack of 2)

Downy
B07TWJ5QRC
6.5 x 7.87 x 12.81 Inches
2.91 Pounds

Ratings for Downy (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

Enjoy all day In-wear wrinkle protection for your clothes with Downy wrinkleguard liquid fabric softener
A laundry care game-changer: wrinkleguard fabric Conditioner protects clothes from wrinkling while you wear them
Show More

Snuggle Plus Super Fresh Liquid Fabric Softener with Odor Eliminating Technology, 31.7 Fluid Ounces (Packaging May Vary)

Snuggle
10072613463036
4.92 x 2.735 x 10.24 Inches
2.225 Pounds

Ratings for Snuggle (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -
Maddys household deal -

Features

Odor fighting ingredients
Designed to block tough odor
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Downy Ultra Laundry Fabric Softener Liquid, April Fresh Scent, 168 Total Loads (Pack of 3)

Downy
10602188
11.5 x 6.5 x 10.5 Inches
48.0 ounces
High Efficiency

Ratings for Downy (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

Downy Ultra Liquid Fabric Conditioner is a fabric softener that protects clothes from stretching, fading, and fuzz
With half the packaging (versus 51 OZ bottle), Downy Pouch is easy to pour and easy to store
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Gain Laundry Fabric Softener Liquid, Moonlight Breeze, Packaging May Vary, Total 192 Loads, 41 Fl Oz, Pack of 4

Gain
5.32 x 3.14 x 10.75 Inches
2.56 Pounds

Ratings for Gain (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

Fabric softener helps make your clothing softer while it decreases static and adds more amazing Gain scent.
Use with Gain laundry detergent and keep your laundry smelling great even after six weeks.
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Snuggle Plus Super Fresh Liquid Fabric Softener with Odor Eliminating Technology, 95 Fluid Ounces (Packaging May Vary)

Snuggle
10072613464064
8.19 x 4.41 x 11.0 Inches
6.19 Pounds

Ratings for Snuggle (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -
Dreambliss stores -

Features

Snuggle Plus SuperFresh features the Snuggly softness you love, plus odor eliminating technology. It doesn’t just mask tough odor, it helps eliminate it and releases Snuggly freshness.
Snuggle Plus SuperFresh is the first-ever fabric conditioner & dryer sheet regimen designed to help eliminate tough odor and keep your favorites fresh.Phosphate-Free
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Snuggle Blue Sparkle Liquid Fabric Softener, 2X Concentrated, 200 Loads, 80 Fl Oz

Snuggle
00023400065738
7.5 x 4.14 x 11.37 Inches
4.97 Pounds

Ratings for Snuggle (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

Snuggle's original Blue Sparkle scent is a fresh and clean blend of white floral and bright green citrus notes that snuggle up to warm woody notes and soft musk for a comforting, long-lasting freshness your family will love.
Using fabric softener in the wash can provide better softness, better freshness, reducing wrinkles, and reducing static cling to the fabrics in your clothes, towels, and sheets.
Show More

Snuggle Exhilarations Liquid Fabric Softener, Lavender and Vanilla Orchid, 2X Concentrated, 188 Loads

Snuggle
00072613471416
4.138 x 7.5 x 11.374 Inches
5.577 Pounds
High Efficiency

Ratings for Snuggle (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

Find your serenity with White Lavender & Vanilla Orchid scent, an immersion of fresh lavender and white floral notes blended together with cozy vanilla, warm woods, and musk.
Using fabric softener in the wash can provide better softness, better freshness, reducing wrinkles, and reducing static cling to the fabrics in your clothes, towels, and sheets.
Show More

Downy Ultra Laundry Fabric Softener Liquid, Cool Cotton Scent, 120 Total Loads (Pack of 2)

Downy
sgrevfd-317
6.25 x 8.0 x 13.0 Inches
5.89 Pounds

Ratings for Downy (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

Downy Liquid Fabric Conditioner helps prevent stretching, fading, and fuzz
Cool Cotton is crisp and clean, leaving behind a freshly-washed scent
Show More

Snuggle Liquid Fabric Softener, SuperFresh Spring Burst, Eliminates Tough Odors, 2X Concentrated, 150 Loads

Snuggle
2590093
7.5 x 4.14 x 11.37 Inches
5.286 Pounds

Ratings for Snuggle (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

Snuggle Plus SuperFresh liquid fabric conditioner features the Snuggly softness you love, plus odor eliminating technology; It doesn’t just mask tough odor, it helps eliminate it and releases Snuggly freshness
Snuggle Plus SuperFresh is the first-ever odor fighting regimen with liquid fabric conditioner, dryer sheets, and freshness boosters designed to help eliminate tough odor and keep your favorites fresh
Show More

Snuggle Liquid Fabric Softener, Dye Free for Sensitive Skin, 2X Concentrated, 200 Loads

Snuggle
2587938
7.5 x 4.14 x 11.37 Inches
5.54 Pounds

Ratings for Snuggle (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

Gentle on sensitive skin
Hypoallergenic fresh scent
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Mrs. Meyer's Liquid Fabric Softener, Infused with Essential Oils, Paraben Free, Honeysuckle Scent, 32 oz (32 Loads)

MRS. MEYER'S CLEAN DAY
675598
3.7 x 3.7 x 9.7 inches
2.0 Pounds
High Efficiency

Ratings for MRS. MEYER'S CLEAN DAY (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

Liquid fabric softener adds freshness while reducing static from clothes
Fabric softener made without parabens, phthalates, or animal-derived ingredients
Show More

Downy Eco-box Ultra Concentrated Laundry Fabric Softener Liquid, April Fresh, 180 Loads, 105 Fl Oz

Downy
10.354 x 5.1 x 7.52 Inches
6.832 Pounds

Ratings for Downy (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

Same great Downy in a smarter, easy-to-store package
Compact packaging made with 75% less plastic
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Downy Wrinkleguard Liquid Fabric Softener and Conditioner, Floral, 48 Fl Oz. Bottle, 2 Count

Downy
1
6.496 x 7.874 x 12.811 inches
6.318 Pounds

Ratings for Downy (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

Enjoy all day In-wear wrinkle protection for your clothes with Downy wrinkleguard liquid fabric softener
A laundry care game-changer: wrinkleguard fabric Conditioner protects clothes from wrinkling while you wear them
Show More

Downy Ultra April Fresh Liquid Fabric Softener 40 Loads 34 Fl Oz (Pack of 6), Packaging May Vary

Downy
849-3288-2201
5.0 x 3.5 x 9.255 Inches
15.44 Pounds

Ratings for Downy (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

You Will Receive (6)Downy April Fresh Liquid Fabric Conditioner (Fabric Softener), 34 FL OZ
Leaves long-lasting freshness
Show More

Downy Infusions Liquid Fabric Conditioner (Fabric Softener), Refresh, Birch Water & Botanicals, 56 Oz Bottles, 166 Loads Total, Pack of 2

Downy
1
8.252 x 6.937 x 12.626 inches
5.82 Pounds

Ratings for Downy (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

Downy Infusions refresh scent Liquid fabric softener transforms your laundry with a mood-enhancing scent
Breathe in the crisp, revitalizing fragrance of refresh with Birch water and botanicals
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Downy Ultra Liquid Fabric Conditioner, Free & Gentle , 34 Fl oz

Downy
35819
6.0 x 4.5 x 10.3 inches
2.125 Pounds

Ratings for Downy (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
My Great Goods 112
Tri-Vision Health 692

Features

Protects fabric from stretching, fading, and fuzz
Softens fabrics
Show More

Gain Ultra Concentrated Liquid Fabric Softener, Original (138 fl oz, 204 loads)

Gain

Ratings for Gain (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
SPEEDWAY TRADINGS 7,130
TEAM STORE 9,747
BLUSH TRADING LLC -
I&I Fulfillment -
Bismillahshop -
Bear Jay Wholesale Club -

Downy Nature Blends Fabric Conditioner (Fabric Softener), Rosewater & Aloe, 104 Loads Total, 44 Fl Oz (Pack of 2)

Downy
10037000767715
8.0 x 5.75 x 12.44 Inches
4.36 Pounds

Ratings for Downy (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

Downy Nature Blends Fabric Conditioner is a 70% plant-based liquid fabric softener with a touch of coconut oil. The plant-based formula helps clothes keep their natural shape
Rosewater and Aloe is a flowery, garden-fresh scent with hints of crisp fruit and fresh green foliage
Show More

Gain Botanicals Liquid Fabric Conditioner (Fabric Softener), Orange Blossom Vanilla, 44 Fl Oz (Pack of 2)

Gain
unknown
8.0 x 5.75 x 12.44 Inches
5.82 Pounds

Ratings for Gain (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

Gain's first plant based fabric softener with the irresistible scent of Gain Botanicals Orange Blossom Vanilla. Formula is 70% Bio-Based made with plant based active.
Pair Gain Botanicals plant based fabric softener with laundry detergent for even more noticeable scent! USDA certified 70% Bio-based product
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Downy Ultra Free & Gentle Liquid Fabric Conditioner (Fabric Softener), 34 Oz Bottles, 6 Pack, 240 Loads Total

Downy
37000358190
5.0 x 3.5 x 9.255 inches
15.44 Pounds

Ratings for Downy (CPR Score)

Seller CPR Rank Amazon Fulfilled Prime Free Shipping
Amazon.com -

Features

Safe for Sensitive skin. Free of dyes and perfumes
Dermatologist-tested and hypoallergenic
Show More

Top 10 Fabric Softener - Verified to Buy (New June 2023)

Top 4 Fabric Softener Brands on Amazon

Here is the list of top-rated brands that were evaluated by CherryPicks.

  • Downy
  • Snuggle
  • Gain
  • MRS. MEYER'S CLEAN DAY

Specific Fabric Softener Guides

For more personalized Fabric Softener guides to match your different needs, check out the following pages,


Top 10 Fabric Softener Sellers: CPR Seller Rank List

CPR sellers rank is based on CherryPicks-AI bestselling ranking system that helps us analyze each seller's sales trends. The List of top seller ranks is our in-house data, essential for our product ranking to help you make the right shopping choice.

Rank Name Yearly Feedbacks Avg. Ratings
🥇 My Great Goods 10,361 4.9
🥈 Tri-Vision Health 3,707 4.9
🥉 SPEEDWAY TRADINGS 740 3.3
4 TEAM STORE 570 3.7
5 Amazon.com 386 4.7
6 XPRESS TRADERS CORP 342 4.2
7 HUSSEIN ALIE 281 4.4
8 BLUSH TRADING LLC 73 4.0
9 Bear Jay Wholesale Club 26 3.4
10 Maddys household deal 15 4.7
View or download top Fabric Softener seller & rating report
My Great Goods [10361] Tri-Vision Health [3707] SPEEDWAY TRADINGS [740] TEAM STORE [570] Amazon.com [386] XPRESS TRADERS CORP [342] HUSSEIN ALIE [281] BLUSH TRADING LLC [73] Bear Jay Wholesale Club [26] Maddys household deal [15] My Great Goods 63% Tri-Vision Health 22% SPEEDWAY TRADINGS 4% TEAM STORE 3% Amazon.com 2% XPRESS TRADERS CORP 2% HUSSEIN ALIE 2% BLUSH TRADING LLC 0% Bear Jay Wholesale Club 0% Maddys household deal 0%

Why Should You Trust Us?

Now hundreds and thousands of House Supplies supplies are available on Amazon, Picking the right one is not easy, and that may take a lot of your time, Right? and What is the best Fabric Softener to buy in June 2023?

CherryPicks’s Methodology for Evaluating Fabric Softener

We developed the CherryRatings-AI system to identify and score reviews and the CherryPicks-AI ranking system that uses TensorFlow framework to generate the best list, It will help us evaluate House Supplies items that sell on Amazon. The score of items is based on over ten parameters such as analyzing customer review content, product reviewing rating statistics, brand reputation evaluation, comparing product price with features, etc, You can visit How We Rank to learn more in detail.

We collected and analyzed 184 of Fabric Softener reviews based on our selection criteria. It helped us shortlist the top qualified and rated Fabric Softener for House Supplies, We found that most customers choose Fabric Softener with an average price of $16.94, and the top brands are MRS. MEYER'S CLEAN DAY, Gain, Downy, Snuggle And unp

Then our expert-level editors reviewed all those quality items and selected the top 29 Fabric Softener for you, We have researched hundreds of sellers and picked the top sellers for House Supplies, including My Great Goods, Tri-Vision Health, SPEEDWAY TRADINGS, TEAM STORE, Amazon.com, XPRESS TRADERS CORP, HUSSEIN ALIE, Maddys household deal, Dreambliss stores, BLUSH TRADING LLC, Bear Jay Wholesale Club And KAAF TAHA LLC. The Downy Infusions Laundry Fabric Softener Liquid,... are available for purchase right now, and The seller of #1 rank product has received honest feedback from 61,296 consumers with an average rating of 4.8.

We've helped a lot of satisfied users get the right Health & Household product based on their needs, and save lots of time for them to pick Fabric Softener to buy.


Written By Chris Tyson

Chris has years of experience as a handyman, helping people with repairs within and outside of the house. He is now retired from such work and runs a local shop where he sells home improvement tools. He would be providing us with guides and reviews on home improvement tools on this platform.